Herbalife India, a globally renowned health and wellness company, has announced its partnership with Disney+ Hotstar as a digital streaming associate sponsor for the highly anticipated ICC Men’s Cricket World Cup 2023. This collaboration underscores Herbalife’s strong commitment to supporting sports in the subcontinent, following its successful partnership with the IPL earlier this year.
The ICC Men’s Cricket World Cup 2023 is set to kick off on October 5th, with the final scheduled to take place in Ahmedabad on November 19th. All 48 matches of this prestigious tournament will be available for streaming on the Disney+ Hotstar platform.
Ajay Khanna, Senior Vice President and Managing Director at Herbalife India, said, “We are thrilled to be associated with the streaming of the biggest sporting events worldwide. Herbalife is known for its association with hundreds of world-class athletes and sporting events. It is a matter of pride for us to add the streaming of the ICC Men’s Cricket World Cup 2023 to that list. It is an exciting time for cricket, and this collaboration truly reflects our passion for this incredible sport. This also reinforces Herbalife’s mission for better nutrition, empowering people to achieve their full potential through healthier choices for health and wellness.”
Herbalife takes pride in its sponsorship of over 150 athletes, teams, and leagues worldwide, all of whom embody the company’s commitment to promoting a healthy and active lifestyle through proper nutrition. In India, Herbalife continues to support notable athletes such as Virat Kohli, Smriti Mandhana, Lakshya Sen, Manika Batra, Mary Kom, and para-badminton player Palak Kohli, among others. The company also remains actively involved in major sporting events such as IPL, Special Olympics World Summer Games, Ironman Goa, and more.